Help for How to Create Case Studies

Step 1: Subject

Enter the challenging task title which you've previously performed. Make it descriptive and engaging to capture attention.

Example: "MARKETING AUTOMATION USING SALESFORCE MARKETING CLOUD"

Step 2: Problem

Clearly define the problem related to the task. Be specific and concise about the challenges you needed to overcome.

Example: "A large healthcare provider with several hundred locations wanted to increase Patient conversion and Provider engagement. Client had specific goals to reengage their passive and inactive patients, increase brand awareness via newsletters, sent appointment reminders to reduce visit cancellations and further wanted to enable automated notifications to facilities to better serve their Patients. The Client also wanted to have a streamlined communication process with the Providers."

Step 3: Solution

Describe the steps you took to solve the problem, including tools, methods, and outcomes. Highlight your skills and expertise in tackling the issue.

Example: "Developed a Patient journey map to understand the various touchpoint the Patient have with the business and identified key areas of engagement with the Patient. Created a program roadmap with crawl, walk, jog and run phases. Developed Journeys in Salesforce Marketing Cloud using Journey Builder and created automated reporting and data loads using Automation Studio. Developer dashboards and reports for insights, trends, conversion rate, open rate and other engagement metrics."

Step 4: Tags

Example: "Salesforce Marketing Cloud, Journey Builder, Automation Studio, Content Builder, Sales Cloud, Power BI, Tableau, Amazon Web Services, PowerPoint, Visio"